Privacy Policy
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1. Introduction
Misrai is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains in detail how we collect, use, disclose, and safeguard your information when you visit our website misrai.com, use our services, or interact with our products across our various sectors, including advanced technologies, research, health, education, artificial intelligence (AI), entertainment, and other products and services globally.
We urge you to read this Privacy Policy carefully to understand our practices regarding your information and how we will treat it. By using our services, you acknowledge that you have read and understand the terms of this Privacy Policy.
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2. Information We Collect
We collect various types of information to provide and improve our services, ensure compliance with legal obligations, and enhance user experience. The information we collect can be categorized as follows:
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2.1 Personal Information
- Identity Information: Full name, date of birth, gender, national identification numbers (where legally permissible)
- Contact Information: Email address, phone number, postal address, emergency contact details
- Account Information: Username, password, account preferences, profile picture
- Financial Information: Payment card details, bank account information, billing address
- Professional Information: Job title, employer, professional qualifications, work history
- Educational Information: Academic records, degrees, certifications, training history
- Health Information: Medical history, treatment records, insurance details (for health-related services)
- User-generated Content: Comments, feedback, reviews, survey responses, forum posts
- Communication Data: Contents of emails, chat messages, or phone calls with our customer service
- Social Media Information: Social media handles, content, and other data shared from social media accounts
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2.2 Non-Personal Information
- Device Information: Browser type and version, operating system, device type, screen resolution
- Network Data: IP address, network and connection type, internet service provider
- Location Data: GPS coordinates, Wi-Fi access points, cell tower IDs (with your consent)
- Usage Data: Pages visited, features used, click patterns, time spent on pages, search queries
- Performance Data: Error reports, debug information, crash logs
- Aggregated Data: Statistical or demographic data for any purpose
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2.3 Cookies and Similar Technologies
We use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your browsing activities and to improve your experience on our site. These may include:
- Essential Cookies: Necessary for the website to function properly
- Performance Cookies: To analyze how visitors use our website
- Functionality Cookies: To remember user preferences and settings
- Advertising Cookies: To deliver personalized advertisements
- Third-party Cookies: Set by our partners for analytics and advertising purposes
You can manage your cookie preferences through your browser settings. However, disabling certain cookies may limit your ability to use some features of our services.
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3. How We Collect Information
We collect information through various methods:
- Direct interactions: When you create an account, purchase a product, fill out forms, or communicate with us
- Automated technologies: Through cookies, server logs, and other similar technologies
- Third parties: We may receive information about you from third-party sources, such as business partners, data brokers, or public databases
4. How We Use Your Information
We use the collected information for various purposes, including but not limited to:
- Service Provision and Improvement:
- Providing, maintaining, and improving our products and services
- Developing new products, services, and features
- Personalizing user experience and content
- Processing transactions and fulfilling orders
- Providing customer support and responding to inquiries
- Communication and Marketing:
- Sending administrative information, such as updates to our terms or policy changes
- Delivering marketing and promotional materials (with your consent where required)
- Conducting surveys and collecting feedback
- Notifying you about special offers, products, or services that may be of interest
- Research and Development:
- Conducting market research and analysis
- Developing and testing new products and services
- Improving AI algorithms and machine learning models
- Performing statistical analysis and aggregation of data
- Legal and Security:
- Verifying user identity and preventing fraud
- Ensuring the security and integrity of our services
- Debugging to identify and repair errors
- Complying with legal obligations and enforcing our terms of service
- Resolving disputes and troubleshooting problems
- Business Operations:
- Evaluating and improving our business operations
- Facilitating mergers, acquisitions, or other corporate transactions
- Managing our relationships with business partners and service providers
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5. Legal Basis for Processing (for EEA users)
For users in the European Economic Area (EEA), we process personal data based on the following legal grounds:
- Consent: Where you have given clear consent for us to process your personal data for a specific purpose
- Contract: Where processing is necessary for the performance of a contract with you
- Legal Obligation: Where processing is necessary for compliance with a legal obligation
- Legitimate Interests: Where processing is necessary for our legitimate interests or those of a third party, except where such interests are overridden by your interests or fundamental rights
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6. Data Sharing and Disclosure
We may share your information with:
- Service Providers: Third-party vendors, consultants, and other service providers who perform services on our behalf
- Business Partners: Companies with whom we jointly offer products or services
- Affiliated Companies: Our subsidiaries and affiliates for business purposes
- Legal and Regulatory Authorities: When required by law, regulation, or legal process
- Professional Advisors: Such as lawyers, auditors, and insurers where necessary
- Potential Buyers or Investors: In connection with a merger, acquisition, or sale of assets
- Advertising Partners: To deliver targeted advertising (with your consent where required)
- Research Institutions: For scientific research and development purposes
- Public and Governmental Authorities: To respond to lawful requests and protect our rights
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.
7. International Data Transfers
We operate globally and may transfer your personal information to countries other than your country of residence. To ensure that your personal information receives an adequate level of protection, we have put in place appropriate safeguards such as:
- Standard Contractual Clauses approved by the European Commission
- Binding Corporate Rules for transfers within our corporate group
- Participation in international frameworks that ensure an adequate level of data protection
Where we transfer personal data from the EEA to countries not deemed to provide an adequate level of data protection, we ensure appropriate safeguards are in place in accordance with data protection laws.
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8. Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:
- The length of time we have an ongoing relationship with you
- Whether there is a legal obligation to which we are subject
- Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation, or regulatory investigations)
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9. Data Security
We have implemented appropriate technical and organizational measures to protect the security of your personal information, including:
- Encryption of sensitive data in transit and at rest
- Regular security assessments and penetration testing
- Access controls and authentication mechanisms
- Employee training on data protection and security practices
- Physical security measures for our data centers and offices
However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
10. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information. These may include:
- Right to Access: You can request a copy of the personal information we hold about you
- Right to Rectification: You can ask us to correct or update inaccurate or incomplete information
- Right to Erasure: In certain circumstances, you can ask us to delete your personal information
- Right to Restrict Processing: You can ask us to restrict the processing of your personal information
- Right to Data Portability: You can request a copy of your personal information in a machine-readable format
- Right to Object: You can object to our processing of your personal information in certain circumstances
- Right to Withdraw Consent: Where processing is based on consent, you can withdraw your consent at any time
To exercise these rights, please contact us using the information provided in Section 14. We may need to verify your identity before responding to your request.
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11. Children's Privacy
Our services are not intended for children under the age of 13 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to remove that information from our servers.
If you are a parent or guardian and you believe your child has provided us with personal information without your consent, please contact us.
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12. Third-Party Links and Services
Our services may contain links to third-party websites, products, or services. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to read the privacy policies of any third-party sites you visit.
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13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy.
We encourage you to review this Privacy Policy periodically for any changes. Your continued use of our services after the posting of changes constitutes your acceptance of such changes.
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14. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Misrai Technology FZC
Attn: Data Protection Officer
Email: privacy@misrai.com
Phone: +971 4 393 6100